Jun 20, 2022
In Welcome to the Forum
A large part of companies still do not pay the company email list they require to their web pages , simply looking at it as a cover letter that they have to have. But a company website is much more than that, it really is the first impression that a potential customer gets when they search for your brand on the internet, and that greatly determines whether or not they company email list to continue to make a possible purchase of your product or service. Throughout these years I have seen how a large number of online and offline marketing campaigns did not achieve good results because the web was not aligned. With the business objectives, and they were company email list throwing away investments they made in other channels for not having stopped and dedicate the time and resources necessary to have a website in good condition. When I talk company email list a proper website, there are many aspects to take into account, but one of them, and one that is key, is the adaptation to mobile devices , since more than 25% of searches are carried out from this type of device and if the user does company email list have adequate navigation and can see the information in a comfortable way, they will leave the web and go to the competition. Think that when a user searches for your company or a company email list product on Google, behind it there is a purchase intention, it can be immediate or for a while, but it depends on you whether they buy from you or from your competition . One of the strategies that I personally like the most for its good results, especially in topics related to local searches, is advertising on Google with the click to call ad extension , which allows the user, instead of entering your web page directly by simply clicking on your ad, to make a direct phone call to your business which you can also company email list the to know the profitability of these actions. Mobile marketing is a reality, a direct derivative of sales, for example Pizza Hut in the United States more than half of its orders are made from a mobile phone, and the case of the online travel agency in Spain.